Endpoint Protection (EPP) blocks known threats; Endpoint Detection & Response (EDR) catches what gets through. We compare Bitdefender GravityZone tiers head-to-head with real SME deployment numbers.
Endpoint Protection Platform (EPP) is the evolution of antivirus: signature + heuristic + behavioural blocking of known malware before it executes. Endpoint Detection & Response (EDR) is what runs after EPP fails — continuous telemetry collection, behavioural analytics, and the ability to investigate and roll back an active intrusion. The two are not alternatives; modern security stacks need both. The question is which Bitdefender GravityZone tier delivers each.
Bitdefender packages capability into four clearly differentiated tiers. The pricing examples below are reseller cost per endpoint per month at typical SME volume — your retail price will differ.
Match the tier to the worst plausible incident. Underbuying EDR is the single biggest cost-saving mistake we see — recovering from a ransomware incident on Premium-tier averages €180k in our data; the same network on Enterprise tier typically auto-isolates and rolls back in under five minutes for the cost of one analyst hour.
EDR pays for itself the first time it catches what EPP misses. Three real patterns from our SME deployments:
IBM Cost of a Data Breach 2025 puts the average SME breach at €3.6M including lost business. The same dataset shows organisations with deployed EDR + automation reduce containment time by 74% and total cost by €1.4M on average. The marginal cost of moving from Premium to Enterprise tier on a 50-endpoint SME is roughly €1,200/year. The maths is not subtle.
We size your environment in a 30-minute call, recommend the right tier with reasoning, deploy GravityZone (cloud or on-prem) typically within 48 hours, tune the policies for your workloads, and provide monthly EDR review reports. For NIS2 / DORA / ISO 27001 customers we can layer Speaklogix MDR on top — 24/7 human triage at a fraction of building your own SOC. Book a discovery call for a fixed-price quote within one business day.
Explore more analysis from our security team.